Bruce Clay is OptCulture's trusted partner for SEO, SEM, and website content management. We appreciate that they aligned with our revenue-generation focus and looked beyond generating traffic and conversions, but at quality leads as well. We wish them well and will recommend to all looking for these services. - Amith Lulla CEO, OptCulture.
Bruce Clay, Inc.
Global Digital Marketing Agency
Overview
About Bruce Clay, Inc. (researcher summary)
Bruce Clay, Inc. has been in search marketing since 1996 and lists offices in Gurugram, India and in the United States. The company is named after its founder, whom its listing describes as one of the first search engine marketers. It says he wrote an SEO Code of Ethics in 1996, now available in 18 languages, and co-authored the Wiley titles "Search Engine Optimization All-In-One for Dummies" and "Content Marketing Strategies for Professionals".
SEO accounts for the largest share of its declared work, with PPC and social media marketing close behind. Its own description also covers content strategy and development, SEO training courses teaching white-hat methods, and its SEOToolSet software suite. Since 2008, according to its listing, it has run the official SEO workshop at the SMX search marketing conferences.
The team listed here has 10–49 people, and minimum project size and hourly rates are undisclosed. Companies wanting an SEO agency with long experience, an emphasis on ethical methods and the option of training in-house staff are the most natural fit.
- Team size
- 10–49 peopleAgency-declared team size
- Locations
- Gurugram · Simi Valley, California, United StatesIndia and United States
- Founded
- 199630 years in business
Rankings this agency appears in
Rankings follow the method on How we rank and are recalculated monthly; they are not a guarantee of results.
Agency details
| Founded | 1996 |
|---|---|
| Team | 10–49 people |
| Headquarters | Gurugram, Haryana, India |
| Other locations | Simi Valley, California, United States |
| Address | 2245 First St #101, Simi Valley, California, 93065, United States, Gurugram, HR · View on Google Maps |
Services and fit
Core services
Share of declared work · each card opens the ranked list for that serviceService shares are agency-declared and overlap; they do not add up to 100%. An agency appears in a service list only when that service is at least 15% of its work.
Reviews & client feedback
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Reviews from Google
Not scoredWorking with Bruce Clay team was an absolute pleasure. They understood our vision from the start and delivered a clean, responsive, and beautifully designed website as per schedule. Communication was always clear, and they were quick to implement feedback or suggest improvements we hadn’t even considered. Umesh Singh Rajput was very instrumental in leading design and development efforts. Proposed creative…
Working with Bruce Clay team was an absolute pleasure. They understood our vision from the start and delivered a clean, responsive, and beautifully designed website as per schedule. Communication was always clear, and they were quick to implement feedback or suggest improvements we hadn’t even considered. Umesh Singh Rajput was very instrumental in leading design and development efforts. Proposed creative designs and stayed humble to accommodate feedback and suggestions, equipped with patience to deliver the end goal. Priyanka Bhansali lead SEO efforts from the day one and her emphasis on doing it right from the beginning definitely deserves an applaud. We look forward to achieve our goal with her leadership. Kushagra Pandey, our go to man. Passionate persona with smiling face, being our account manager; always made himself available to communicate and bring the team together to stay aligned to outcomes within deadlines. Highly approachable and flexible personality. He definitely made our project execution a “KUSH” (happy) one as his name denotes. I recommend team BC for anyone who’s looking for professional and creative websites.
We have been working together with BCI for a little bit over a year now in order to grow organic traffic and exposure to our site Lord of the Pets. Starting from basically 0 visitors, we just broke 5,500 visitors last month - all organic and without spending $1 on paid marketing. It also keeps growing day to day. The…
We have been working together with BCI for a little bit over a year now in order to grow organic traffic and exposure to our site Lord of the Pets. Starting from basically 0 visitors, we just broke 5,500 visitors last month - all organic and without spending $1 on paid marketing. It also keeps growing day to day. The team has been very professional in their communication, way of setting up SEO and also in providing content on a weekly basis that helps build a bridge between our site and our target audience. Highly recommended no matter if you do paid marketing or not, and now we've seen the power of SEO when done by professionals.
Reviews are copied from the agency's Google Business Profile, last synced . Rankyfy does not verify them.
Why Bruce Clay, Inc. scores 56.1
95th percentile of listed agencies: 95% of listed agencies score lower.
Visibility proof
Measured by Rankyfy, data as of Oct 31, 2026An agency that sells SEO should rank itself. These numbers come from Rankyfy's own measurement of bruceclay.com, not from the agency.
| Authority | 46 of 100 |
|---|---|
| Site health | 83 of 100 |
Locations & delivery
Gurugram, Haryana, India
2245 First St #101, Simi Valley, California, 93065, United States
Simi Valley, California, United States
Office details are declared by the agency; "Verified" means Rankyfy checked the address.
Contracts and security
Terms are declared by the agency and checked against the contract it sends through Rankyfy. Confirm them in writing before you start.
What Rankyfy verified
| Legal entity | Not verified |
|---|---|
| Address | Not verified |
| Domain | Not verified |
| Profile | Unclaimed; written by Rankyfy's researchers from public records |
| Last verified | Not verified yet |
| Ownership | No commercial link to Rankyfy. How we handle conflicts of interest |
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Questions worth asking
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